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Sasha Kanevski from Kiev, Ukraine, founded his eponymous brand in 2010. Same year he started showing his women- and menswear collections at Mercedes-Benz Kiev Fashion Days, the international Kiev fashion week, quickly gaining a cult following among the local fashion crowds. Praised by both local and international press, sasha.kanevski has established itself as one of the strongest independent fashion labels in the country. sasha.kanevski collections are defined by strong, sharp tailoring fused with smart functionality – anatomical cuts, transformable details and high-tech materials are at the core of the brand’s bold urbanistic designs drawn from the cultural phenomena of the modern society.