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Piet is a São Paulo-based streetwear label founded by Pedro Andrade in 2012. Piet is a partly eponymous creation, the name alludes to a youthful spirit with Pedro's childhood nickname, Piet. Firmly a Brazilian brand, one cannot categorize Piet as one cannot know all of Brzail's diverse subcultures. An energetic blend of Brazilian elements, Piet is a mix of streetwear, sportswear, art, urban subcultures (from the favelas to the coastal communities), and more. True to the vibrancy and passion characterizing the streets of Brazil, Piet is the streetwear label for the young at heart.