Special Release: 7 MONCLER FRAGMENT HIROSHI FUJIWARA
In a fashion climate dominated by streetwear, 7 MONCLER FRAGMENT HIROSHI FUJIWARA rises above, bringing Moncler on a journey into different subcultures and combining their codes with the brand’s unmistakable DNA. Tweaking vintage, military, urban and tech references, Fujiwara knows how to turn the ordinary into the cult-like: adorning bold lettering and mysterious slogans onto clean, functional pieces. Aviator references mix with Mod nods and cartoon touches, while accessories provide further functionality. “Moncler Genius is the opportunity to mix different identities into a new one. It allowed me to test solutions and materials I have never used. The result is an unreleased Hiroshi, but it is also an unreleased Moncler,” says Fujiwara.
The THUNDERBOLT PROJECT II is a collaboration between Moncler, Fragment and Pokémon. Featuring a special logo made up by Pikachu, the mascot of Pokémon, and the Fragment bolt, the title “Thunderbolt” comes from Pikachu’s most famous move. Leading the three-piece range, the Printed Cotton Pikachu Down Jacket features icons of the animated character throughout with bandana print details at the chest, cuffs and hem. Other items from the collaboration are the Printed T-Shirt and Hoodie with various graphic and text details.
Another special collaboration brings Japanese Cult Label Porter to 7 Moncler Fragment. Three items of this capsule are made with the brand’s philosophy to create “a bag that fits to the owner as time passes and become a regular part of their lives.” Highlighting the Puffer Tote Bag made in nylon, branded texts and logos are embroidered in white on the black body.
The remaining range of the season is designated for soldiers of the fictional “Positive Force” — a peaceful urban army dressed in 7 MONCLER FRAGMENT HIROSHI FUJIWARA wares. Gathering inspiration from aviation and pilot clothing, pieces are dominated by black, navy blue, kaki and gray, with some gritty bold exceptions for a provocative tweak. More specifically, “Checkboard” patterns inspired by markings on British Royal Air Force aircrafts and Military Satin are reinterpreted on multiple pieces throughout the collection, including the Zipped Hoodie and the Down Filled Bomber Jacket.