FOCUS: THE TIE DYE RENAISSANCE

From the halcyon days of the ‘70s, when American hippies brought the clashing colors to a blend by dying crumpled shirts, tie dye garments have now returned as one of the hottest trends after almost half a century. Donned by celebrities such as Beyoncé, Dree Hemmingway and Justin Bieber, the modern reinterpretation of the traditional method is ever so clean yet organic, bohemian yet tailored, nostalgic yet contemporary. It is a trend with immense juxtaposition, sweeping in full-force through designer collections and streetwear labels. For our latest Tie Dye curation, featured brands include Ambush, Needles, Braindead and Vyner Articles. Celebrating surfer culture in the latest collection, the Ambush Waves Hawaiian Shirt is the perfect beachwear for the summer. Featuring color panels in hues inspired by the sea and sunset, the short-sleeve button up shirt is finished with branded text printed at the back. Yet another Japanese label, Rebuild by Needles takes its renowned flatlock stitching to the assemblage of 5 Cut Tie Dye Hoodie. Best known for its reconstructed multi-cut America vintage garments, each piece is unique and hand-made in Japan with high quality craftsmanship. From Braindead, the latest seasonal collection is all about skateboarding and underground comics that led the designer to experiment with different colors and dyeing patterns. Apart from the Novelty Dye Hoodie playing with splattered color, the Marble Dye Hoodie features a marble-esque print in blue and green hues throughout in line with the collection motif. Rounding out the curation, Vyber Articles offers a pair of Elasticated Shorts  and a Tote Bag both dressed with tie-dye graphics in multicolor tones. Check out the photos for a look at the latest Tie Dye selection. Scroll below to shop and click here to read our previous journal about SS19 Long Sleeve Graphics.

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