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GUESS x 88rising 2018 “Head in the Clouds” Capsule





Coming together for the very first time, GUESS taps 88rising, an independent music power-house that rosters such names as Rich Brian, Joji, Niki, Higher Brothers, Keith Ape, KOHH and Don Krez. Captured under the midnight haze of Chinatown’s neon-lit signs are a slew of bold pieces from the exclusive GUESS x 88Rising 2018 “Head in the Clouds” Capsule, a product of divergent cultural perspectives brought together through explosive, psychedelic imagery and ’60s-inspired tie-dyes combined with rich logomania. It’s here where we see the group drive new energy to some classic American silhouettes.

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Named after their North America tour and compilation album, “Head In The Clouds” encompasses hoodies, sweats, T-shirts and long-sleeves, emblazoned with the distinctive upside-down triangle and the collaborative “GUE88” logo. Standout pieces include bright red-yellow tie-dyed pieces alongside its cold-colored counterparts that come in navy and light blue.

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Other pieces include monochromatic Tees featuring the “GUE88” emblem juxtaposed next to label’s signature arrow. Various visors, tank tops and trousers round out the concise assemblage.

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Releasing at 9AM EST, Nov 8. Check out the lookbook above to see the GUESS x 88rising 2018 “Head in the Clouds” Capsule and download our app here to be notified on launch.