In 1966, the Van Doren Rubber Company opened up for business in California. Within a few years, skate culture adopted Vans as their preferred brand and today Vans still represents Southern California lifestyle. With more than 40 years of history, Vans has risen to become a worldwide dominant force in the action sports industry, and the genuine brand of choice for the contemporary lifestyle consumer.
Paul Van Doren和 Jim Van Doren 兄弟与合伙人 Gordon Lee 和 Serge Delia 于 1966年 创办了这家为"家庭中的每个人"定制的运动鞋公司。随着 1990 年代滑板文化在美国的爆炸式流行,该品牌经历了巨大的增长。曾经是一家"当天制造,当天销售"的球鞋店,如今已转型为全球知名的街头文化品牌,拥有 Old Skool、Authentic 和 Sk8-Hi 等标志性鞋款。尽管世界自其诞生以来已经发生了很大的变化,但Vans仍坚持其简单和真实的根源,这使其在竞争对手中具有真正的竞争优势。 选购Vans
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