Founded by Hiroshi Fujiwara and Murakami, retaW offers up unique fragrances made in Japan with Japanese products and available across a line of personal care products and home goods. The ALLEN* scent incorporates a rich aroma of lily which is known to calm and help relax one’s mind — a blessing to the olfactory senses after a long day. This biodegradable formula is safe for most standard washing machines and can be applied to hand-washed garments as well; the conditioner infuses clothes with a fresh smelling scent while leaving them soft and rejuvenated. Available now.