1017 ALYX 9SM

1017 ALYX 9SM is a laid-back streetwear label creatively headed by designer Matthew M. Williams best known for its tough-luxe detailings such as oversized buckles and rugged metallics on its signature Chest Rigs and Roller Coaster Belts. Combining a cool Californian vibe with a harsh New York edge, the brand takes inspiration from both utilitarian and urban elements bringing forth a comprehensive range of ready-to-wear, which encompass T-shirts, hoodies, jackets, sweatpants, and more. 1017 ALYX 9SM has collaborated with the likes of Nike and Vans, and is often worn by celebrities and influencers including Kanye West, Bella Hadid, Ian Connor, Kendall Jenner and ASAP Rocky, to name a few.