From 12/7 - 12/21, a curation of coveted Jordan Brand releases will be available on HBX, exclusively to Afterpay app customers. See More


Established in 2007, JOYRICH came to life in the heart of Los Angeles, piecing together a wardrobe full of bold graphics and iconic styles introduced throughout the decades. The brand's aesthetic can be described as mixing classic silhouettes with retro-futuristic flair, inspired by iconic themes of past generations. Blending the essence of several styles to create balanced pieces that are always fun to wear, JOYRICH has established itself as a brand that is casual but unique.