Bedwin & The Heartbreakers

BEDWIN & THE HEARTBREAKERS is a Japanese menswear label founded and designed by Masafumi “Bebetan” Watanabe in 2003. The brand is known for designs inspired by traditional American menswear. Each collection blends Japanese design and Western styling, drawing influences from the Americana of the 1920s and 1930s. It is also one of the first brands in Japan to combine streetwear and tailored menswear. Since then, the brand has built up a strong fanbase worldwide and has collaborated with the likes of Adidas Originals, Converse, The North Face and Stüssy.