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Founded in 1948 by Rudolf Dassler, PUMA has gained notoriety for dressing Olympians and top athletes worldwide. From their humble roots, the iconic sneaker brand gained traction after runner Jesse Owens won four gold medals in the Berlin Olympics wearing their spikes. In recent years, the brand has focused on refining their iconic styles, collaborating with fashion labels from Jil Sander to BAPE.
Meet the Suede. From '60s basketball warm-up shoe to '90s hip-hop kick, it's been worn by greats across generations and made its mark on a range of different scenes. All smooth suede, streetwise swagger, and sport-inspired style, it remains to this day PUMA's most epic sneaker icon. This version features an all-over suede upper and oversized laces for a feminine look.
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