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PHENOMENON
PHENOMENON is the second line of SWAGGER, the clothing brand created by Japanese rappers, Big-O and Iggy. After the success of SWAGGER in the Tokyo streetwear scene, Big-O was inspired to seek a more personal and experimental way to blur the line between street and luxury. Rather than having a faithful tribute to the traditional hip-hop gear, PHENOMENON reinvents the classics with a playful twist. Collaboration with New Era. Fitted baseball cap with graphic embroidery under brim. Available now in black or white.