Billionaire Boys Club, founded by Pharrell Williams, is a globally recognized clothing and accessories brand whose blend of streetwear and luxury has influenced countless pockets of fashion, music, design and culture. As the company has morphed to continually lead and define fashion, its aspirational motto highlights a brand perpetually focused more on an embrace of originality and self than the direct financial realities of its name: "Wealth is of the heart and mind, not the pocket.”
Billionaire Boys Club was founded by Pharrell Williams and Nigo in 2003. Blending streetwear and luxury in clothing and accessories, the brand has carved a new path of street fashion through its iconic visual style. Although the brand name playfully teases the exuberance of fashion, the brand's ethos is fueled by Pharrell's motto, "Wealth is of the heart and mind, not the pocket.” With this mantra, Billionaire Boys Club continues to make an impact on lifestyle by promoting the originality of the self. Shop Billionaire Boys Club
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