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In 2005, Pharrell Williams partnered with Japanese fashion icon NIGO to launch Billionaire Boys Club and ICECREAM. Employing the unique visual language of legendary Japanese graphic designer Sk8thing, the line has since exceeded the expectations of its founders to become a globally recognized brand. Following the mantra “wealth is of the heart and mind, not of the pocket,” Billionaire Boys Club and ICECREAM was created to shake up the connoisseurs of contemporary menswear. Cotton twill snapback cap with embroidered logo graphics, contrasting brim and adjustable plastic snap closure. Available now in black/red or black/sax blue.
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