Created in 2002, Maison Kitsune is an intertwine of music and fashion, a symbol of versatility as is the meaning of ‘Kitsune’, translating to 'Fox' in Japanese. Legend has it that the fox possesses the ability to change its appearance, and so is resembled in the adaptability and image of Maison Kitsune, a label of contemporary vision inspired by sound, and fashion of Paris and Tokyo.
A reinvention of classics offers a sense of timelessness, as evident in the house’s Fall collection "Formidable Courage." With a unique savoir-faire, daring mix of colours are offset by neutral tones; ‘Courage’ and ‘Formidable’ unveils the vision of a modern man’s wardrobe of cosmopolitan influences.
Sweaters and sweatshirts continue to offer neo-preppy codes symbolic to the house, whilst heavier pieces including the Safari Jacket, Bertil Windbreaker, and Teddy Jacket embed a sense of ‘je ne sais quoi,’ self-evident wardrobe staples for this winter.
Discover more of Formidable Courage, Maison Kitsune and be sure to download the HBX app to keep updated with our future releases.