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Nike Air Max Day 2018 Installation

To celebrate the month of Air, we have teamed up with Nike HK for an exclusive Air Max Day 2018 installation at our Hong Kong space.

With the theme of “Turning Imagination into Reality”, the installation will evoke the signature curved lines and air bubbles of the Air Max to mirror the ideas of “Dream” and “Imagination” via reflective colors, neon lights, inflatable platforms, foam and tinted acrylic sheets. The space also features digital screens showcasing fashion snaps of local athletes and influencers evoking their intimate dreams and aspirations, with the mood elevated by their Air Max shoes.

Also on display at the space are some highly anticipated Air Max silhouettes, including the Air Max 1/97 Sean Wotherspoon, Air Max 1 Atmos “Animal Pack 2.0” and the Air Max 270, the newest iteration in the Air Max line.

Have a closer look at the installation with the images and video above and pay a visit to the Hong Kong space from March 9 to 26.

Nike Air Max Day 2018 at HBX
11am – 8pm HKT
Shop B30, LANDMARK MEN,
LANDMARK ATRIUM, 15 Queens Road
Central, Hong Kong