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19-69
T-Shirts

Luxury cult brand 19-69 was founded by Swedish artist and product developer Johan Bergelin. The name 19-69 stands for freedom, tolerance and rebellion, the label strives with the mission to revive iconic moments of counterculture through fragrance. A twenty-four months long creative process with artisans in Scandinavia, France and Italy lead to the launch of 5 fine perfumes at Colette in Paris in 2017. The label has since expanded its collection, providing sensory experiences that allow individuals to explore beauty across borders.