Having originally begun as a boutique/art gallery venture in 2005, Us Versus Them co-founders Graham Systrom and Mike Glory have since cultivated the SoCal brand into a surf and street powerhouse. One particular staple of the brand has always been its headwear segment as well as its heavy reliance on West Coast typography. The Fall/Winter 2012 Black Edgy Snapback Ballcap perpetuates the same mentality. Mocked up in an all-black aesthetic, the hat is constructed from a acrylic/wool blend and is rounded out by thick embroidery hits in white across the front, side panel and rear. A plastic snapback enclosure completes the hat.